Publishora
Social Media Marketing Platform
A marketing automation platform built for solo founders and small teams. Schedule, publish, and analyse content across multiple social platforms from one dashboard.
The Problem
Solo founders juggle multiple social media accounts across different platforms. Existing tools like Flick and Buffer are expensive and bloated for what a one-person operation actually needs.
The Solution
A streamlined publishing platform that connects to Instagram, LinkedIn, TikTok, Facebook, YouTube, and more. Built to replace expensive third-party tools with something purpose-built for the solo founder workflow.
The Story
Where it started
Managing marketing for Havnwright meant juggling multiple tools and paying for features that a solo founder never uses. The idea was simple: build the publishing tool you actually need, own it, and use your own platforms as the first testing ground.
Where it is now
Early development. Dashboard infrastructure is in place, platform API applications are submitted, and the phased rollout is planned: backend UI shells first, manual scheduling next, then platform API integrations as developer approvals come in.
Where it's going
Full multi-platform publishing with analytics, AI-assisted caption and hashtag generation, and a content calendar that ties directly into the marketing strategy. The long-term goal is to productise it for other solo founders who face the same problem.
Key Highlights
Multi-platform publishing from a single dashboard
Direct API integrations with major social platforms
Built to replace expensive SaaS tools for solo operators
Content calendar with scheduling and analytics
Tech Stack
By the Numbers
6+ platform integrations planned
Built for solo founders
Replacing paid tools like Flick
AI-assisted content creation